Project

Autostadt Car Configurator

Client

Autostadt Wolfsburg

Services

interior design full service
Real-time 3D car configurator

Car Configurator

The small showroom with samples of the materials that can be chosen for one’s new car is also a demonstration of technology. Any material is applied to the 3D model in real time and an image is calculated that is so detailed that one can zoom in on the seams. The design of the room powerfully implements the exhibition concept by Jangled Nerves – by contrasting the black interior with the white shell, which alludes to VW’s design language.

Material samples and real-time configurator

“That screen is just insane – 3.5 metres of plasma, a must-see!”

Visualisation for creative approval
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